E-commerce: native or with Woocommerce plugin?
In recent years, e-commerce has established itself as one of the most convenient ways to sell products and services online. There are several E-commerce platforms available, but one of the most common choices is between a native E-commerce website and one with a WooCommerce plugin. In this article, we will look at the advantages and disadvantages of both options and how to manage your online sales platform effectively.

Native Ecommerce
Each activity, especially in Italy, works with its own technical and organizational rules. Most of the cases of failure of an e-commerce perhaps derive from not having done a technical-managerial and economic analysis of the activity behind the virtual store, before development.
It is possible to customize not only the aesthetic side, but also the functional one, going to satisfy every logistical, managerial, technical and commercial need of your company.
You will be able to integrate your e-commerce with your management software and with your treasury/invoicing software to be able to easily reconcile your accounting.
E-commerce with Woocommerce plugin
WooCommerce is the most popular plugin to transform a showcase website into an e-commerce quickly and easily. Working on the User Interface you can make the digital store attractive and modern.
Using Woocommerce, you will also be able to manage sales and inventory related tasks, such as viewing open orders, managing discounts and coupons, updating delivery statuses, and shipping and promotional options.
Woocommerce Plugins vs Native
Woocommerce allows you to have a solid, reliable and customizable solution at a low cost, but with constraints on the automation of business processes. The solution is suitable for cases in which manually managing the sales process is not heavy.
A Native E-Commerce allows you to increase online sales volumes by focusing on the automation of the sales process. The project requires a preliminary study of your organization, with development times and costs proportional to the complexity.
Native e-commerce: advantages and disadvantages
Native ecommerce is a type of online sales platform that is built from scratch, without using any kind of plugins. One of the main advantages of a native E-commerce website is its flexibility. Being custom built, it can be customized according to the specific needs of the company. Plus, being built from the ground up, it offers greater security and control over your company's data.
However, building a native E-commerce website takes time and specialized technical skills. Additionally, maintaining and updating your site can be costly and require ongoing attention.
E-commerce with WooCommerce plugin: advantages and disadvantages
Another common option for ecommerce is to use the WordPress WooCommerce plugin. WooCommerce is one of the most popular e-commerce plugins in the world and allows you to transform a WordPress website into a complete online store. One of the main advantages of WooCommerce is that it is easy to install and use even for beginners. Also, since WooCommerce is a pre-packaged solution, it offers a wide range of options for customizing the look and feel of the website.
However, using an E-commerce plugin like WooCommerce, there are some drawbacks. Firstly, being a plugin, WooCommerce depends on the stability and performance of the website. Also, some features may not be available or require the purchase of additional plugins. Finally, there may be limitations in terms of customization compared to native e-commerce.
Integration of WooCommerce in a CMS
WooCommerce is an E-commerce plugin that runs on WordPress, one of the most popular CMS in the world. There are also other CMSs like Joomla and Drupal that offer similar ecommerce integrations. Integrating WooCommerce into a CMS gives you the ability to easily manage your E-commerce website along with other CMS features, such as blogging and creating static pages. Furthermore, CMSs offer a wide range of themes and plugins to customize the look and functionality of the website.
Management of payments and shipments
Payment and shipping management is a critical aspect of e-commerce. With a native E-commerce website, payment and shipping handling must be implemented by the site developer. With an Ecommerce plugin like WooCommerce, there are built-in options for handling payments and shipping, as well as the ability to use additional plugins for additional functionality.
Make the best choice
Choosing between a native E-commerce website and one with an E-commerce plugin like WooCommerce depends on your specific business needs. Native e-commerce offers flexibility and increased security, but requires advanced technical skills and high costs to set up and maintain. The WordPress WooCommerce plugin is easy to use, but may have limitations in terms of customization compared to native e-commerce. Whichever you choose, handling payments and shipping is a critical aspect of e-commerce that needs to be handled with care.