IMPLEMENTATION OF THE Website Automatic Translation SERVICE
Things THE AUTOMATIC Website Translation SERVICE
Automatic detection of the user's language: how it works
When a business requires the sale of products or services to foreign users, it is essential to make the company website multilingual. The translation of a website does not only consist in the translation of the pages, but it is possible to insert a series of automatic features provided by the chosen translation plugin (eg TranslatePress).
The automatic detection of the user's language is a feature that allows you to do choose the language to be used by the user while browsing in order to get the best user experience. At the first visit, the user will see a pop-up that will allow him to choose (among those available) his preferred language and, subsequently, the website will be automatically translated.
Language detection via Browser and IP address
The automatic detection of the user's language is carried out via Browser And IP address. When the user views the page, the Plugin detects the language set in his browser and, if it differs from the native one of the website, it returns a pop-up that allows you to change the language of the website. In the event that it is not possible to detect the language through the Browser, the Plugin determines the language used by the user by analyzing his IP address.
If the user decides to change the language of the website, in a few seconds it will come automatically redirected to the website in the chosen language version. This step will no longer be required by the user on the next visit, as the language is saved in a cookie in order to automatically redirect the user to the last language visited and improve its user experience of the website.
Personalized and user friendly pop-up
For the automatic detection of the user's language it is recommended to use a pop-up which allows the user to choose his preferred language. It is possible to set the automatic redirection to the language detected in the Browser or IP address, but this could create problems related to the website indexing on the search engine.
The pop-up provided by the TranslatePress translation plugin is customizable in the text shown to the user and it will also be possible to choose between two different types of pop-ups. The pop-up is responsive, that is, it automatically adapts to the type of device used by the user in order to guarantee excellent interaction with the user.