IMPLEMENTATION OF THE SERVICE Banner GDPR with CookieBot
Things THE GDPR Banner SERVICE with CookieBot
GDPR: what has changed with the European regulation
From 25 May 2018, the 2016/679 EU Regulation, known as GDPR (General Data Protection Regulation), which governs the way in which companies and organizations process personal data. The legislation aims to provide each individual with control over the use of their data, protecting the fundamental rights and freedoms of individuals.
Why choose CookieBot as a CMP
The GDPR Regulation requires, as already mentioned, the presence of a banner within your website. There are several on the web Consent Management Platforms (CMP), to choose the platform that best suits your business it is necessary to evaluate the functionality they offer.
Google AdSense it is the basic solution provided by Google that allows you to be in compliance with the GDPR without additional features; CookieBot, on the other hand, is a more complex platform that allows you to insert a banner with the request for consent via integration with Plugin or GTM, allowing to obtain information regarding theinteraction between banner and user.
Cutter banners with CookieBot
CookieBot is the ideal solution to manage consent and connect plugins that collect data for your website. Furthermore, compared to other simpler platforms (eg. Google AdSense) provides additional functionality, such as the management of consents by group of cookie type and the customization of the banner standardizing it with the brand identity.